THE SHIFT

We specialize in personalized fitness programs that balance ambitious physical goals with overall well-being. Our expert coaches support your journey with tailored workouts, daily feedback, and advanced technique analysis, ensuring a healthier, more sustainable approach to fitness.


STEP 1

EDUCATION: We will educate you on the best practices to becoming the fittest, strongest, healthiest and most confident version of yourself (in and out of the gym!)


STEP 2

JOURNEY: We will design a custom made-for-you program that will guarantee gains in your confidence, physique, performance and lifestyle.

STEP 3

BECOMING THE ATHLETE: By having a coach in your corner, you will be receiving daily support, feedback, and video analysis via WhatsApp to ensure safe, effective and enjoyable workouts.

I started this journey with one thought, “There is no way I could eat this much and lose weight.” And now I’m just very thankful that I found the AD community and that it’s helped me build my current lifestyle.
— Y.A

WELCOME TO AD!

“I’ve tried so many different programs but all these available options were missing a coach, someone to talk to, until I found AD. AD is not just about the workout, it’s about the coaching, the support and the guidance.”

- Y.S

We understand how difficult it is to find the right fitness program that works towards your goals. With all the available free guides, low cost templates and downloadable PDFs online, it could be tough understanding which one works best. The truth is, none of them do if you don’t have the human connection. This is why we at AD, aim to deliver world class coaching, custom fitness and nutrition programs, and most importantly guidance and support. We want to help you find your inner athlete by discovering potential and building confidence through our one on one coaching programs.

 

COACHING

 
 

GET A FREE NUTRITION GUIDE TO HELP YOU GET STARTED!


“Never in my life did I think I could do a handstand push up or a single under till I joined Athlete's Diary!

What Athlete's Diary embodies is unlocking untapped potential!”

-Karim S

“AD isn't just a service, it's a whole community of athletes and coaches working together to push each other to be better every day.”

- Nidal K

“Nadine is the absolute best coach for navigating gracefully through this process and for providing the support and motivation needed to see it through. I am deeply grateful for Nadine and for the support I received from the whole @athletes.diary community during my journey.”

-Tarek B



RECIPES

 

TRAINING TIPS